goodwill - Similar and Opposite Words

What is another word for goodwill ?

Here are the synonyms for goodwill , a list of similar words for goodwill from our thesaurus that you can use

Noun

a disposition to kindness and compassion

Synonyms

• good will
• goodwill
• grace

More generic

• good nature

Noun

the friendly hope that something will succeed

Synonyms

• good will
• goodwill

More generic

• friendliness

Noun

(accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets)

Synonyms

• good will
• goodwill

More generic

• intangible
• intangible asset

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